Creative Director Art
Müller - Meyer

Mey

Design Catalogue, Film, Printcampaign, Redesign

Konzeption und Realisation einer aufmerksamkeitsstarken und produktnahen Anzeigenkampagne. Zusätzlich Verpackungsgestaltung, Händlerkataloge und ein Kinofilm für den mutigen und bezaubernden schwäbischen Wäschehersteller MEY.

Concept and realisation of an attention calling printcampaign for the German lingerielabel MEY. Furthermore packagedesign, productfolder and a commercial.

MEY fine bodywear

Müller - Meyer

Müller - Meyer

left: “Mr. Trasher “- “Trash” (Müll)
right: “Mr. Meyer” - “Mey”

German play on words.

Verhütung - Contraception

Verhütung - Contraception

Some men use contraception without meaning to.

Limousine

Limousine

Never miss an opportunity to show off your Mey’s.

MEY-DUELL

Uncomfortable underwear can be deadly.

Blonde

Blonde

The only hazardous material in our underwear is blonde.

Bund fürs Leben

Bund fürs Leben

All demand the bond for life. Mey already has it.

German play on words: “Bund fürs Leben” means “bond for life” as well as “longliving waistband”

Flitzer - Streaker

Flitzer - Streaker

Let him go! Anyone without Mey underwear is suffering enough already.

Copy

Copy

The most copied underwear: Ours.

Ferrari

Ferrari

We work harder on our curves than Ferrari.

Design - Product catalogue

Design - Product catalogue

Semi-annual product catalogues for men & women.

Redesign Packaging

Redesign Packaging

Redesign guide for packaging design.

Redesign of product labels

Redesign of product labels

Examples of old - new

Redesign

Redesign

Labels and a display

Redesign of product labels

Redesign of product labels

Examples

Packaging Design

Packaging Design

Redesign der gesamten Produktlinie. Auswahl.
Redesign of the whole underwear range.

Packaging Design

Packaging Design

Redesign der gesamten Produktlinie. Auswahl.
Redesign of the whole underwear range.